Services

Our services include…

Web Site/Blog Development

  • Press Hit Showcase: We create a customized site for you and each of your clients. The site will track and display your client’s press hits in the blogoshere. Social Skills posts a new entry every time your client gets mentioned in a newspaper, blog or any other news source. Having a dedicated PR/Media hit blog creates a record of your success, shows recent company activity at a glance, and makes it easy to share press hits at a moments notice.  The core of our custom showcases is the WordPress pulbishing platform. Please see our portfolio page for examples of our work.
  • Corporate Site Social Makeover: Public relations firms need to show clients that they understand the social Web. With a makeover to your corporate web site, you can better develop new business and show your clients that you are smart and understand the dynamics of the social web. We turn your site into a valuable network that serves as your own content management system. A Social Skills site provides you with an arsenal of tools you can deploy immediately with your clients.
  • Social Press Kits: Social Skills develops easy to use and relevant media kits that make it easy for bloggers to write about your clients. All necessary documents for your client’s campaigns can be available and easily accessible via an online file system.

Brand and Sentiment Tracking

  • Blog Tracking: Social Skills identifies and tracks blogs across different market segments. We create a personal dashboard and RSS feed that allows you to easily track your client and the blogs that are relevant to their brand.
  • Microblog Analytics: How is your company fairing on Twitter and the other microblog platforms such as Facebook, Yelp and the multitude of other social networks.
  • Notification Systems: Our dashboards will help you track keywords that are relevant to your clients and their competitors.  Notifications can be made via any internet application or mobile service. Always be the first to get the latest news about a client or a client competitor. With the right arsenal, you can help your client be more proactive and join the conversation first!
  • Market Positioning With Social Dashboards: A dashboard makes it easy for you track clients, products, topics and the overall market landscape. Learn how to better position your client in the market with tools that make your job easier and your clients better positioned

Training:

  • Custom Training: We will develop a custom training plan based on your requirements. Social Skills offers training on a variety of topics in sessions that can last from a simple one hour tutorial to a more extensive three-day course. Our ongoing goal is to take people unfamiliar with the Internet and familiarize them with the tools available to reach out and touch people’s lives.  Our curriculum starts by teaching how to listen using RSS and several tips/tricks for finding the right RSS feeds/blogs/etc.  Then learn how to engage and talk with tools like blogs, twitter, facebook and more.  If you read through the curriculum on this site you will get an idea of the type of training we offer.  The bottom line is that Social Skills can help you become an online public relations professional in no time.
  • WordPress Training: Social Skills train employees how to use WordPress, the popular content management platform
  • The Basics of Blogger Outreach: Learn how to reach out to professional bloggers and shock them with your knowledge of the market. This seminar is taught by Alex Williams a professional blogger and one of the first community managers to develop best practices for reaching out

Social Skills is currently accepting clients worldwide!

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